Tap, Rate, Dominate: How Touchpoint Ratings Grew Reviews 438% in 1 Month
Jul 18, 2025·By Sheldon Braganza
A case study of how Touchpoint Ratings helped a shoe & apparel store grow their reviews & rating
Online reviews make or break retail reputations. Yet most stores struggle to collect them.
The Problem
A shoe/apparel retailer with only 26 Google reviews (4.6 stars) couldn’t:
- Capture feedback at point-of-sale
- Track staff impact on satisfaction
The Solution
We installed our NFC Tap Review System:
- Customers tap a card → instantly directed to Google Reviews
- Cards linked to sales associates
- Real-time performance dashboards
The Results (in 30 Days)
✅ 140+ reviews (438% increase)
✅ 4.93 avg. rating (from 4.6)
✅ Staff performance exposed:
- 1 sales associate generated ~50 reviews
- Another drove ~35 reviews
- Remaining two shared balance

Why It Worked
- 10-second reviews: No app/search needed
- Real-time feedback: Fresh, detailed praise
- Staff motivation: Healthy competition & visibility
The Bigger Win
- Training: Top associates’ techniques shared
- Reputation flywheel: Higher ratings → better search ranking → more visits
- Transform Your Feedback Loop
- Turn satisfied customers into vocal advocates—without friction.
In retail, your best marketers are your customers.